Translating into Chinese the contents of a company is necessary for expansion into the Chinese market, which is the second largest market in the world and has had GDP growth rates of approximately 7% in the past years.
The Chinese market is very attractive from the perspective of imports (1.96 million dollars in 2014 million) and exports (2.34 million dollars in 2014) given its producing and also consuming capacity. If we add to this context a population of 1.325 billion, it turns China into a scenario that is worth looking into by Western markets, and where the translation of business contents is essential to position oneself in this market.
Globally, only 2.2% of the contents are translated into Chinese. Therefore, it is important to anticipate and open up to a key market for international expansion.